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10 Tips To Succeed In Online Business

Nowadays, there are numerous blooming online businesses to cater the needs of the market. This trend encourages a lot of people to dive into online business. It might be easy to set up and start an online business, but is it that easy to succeed? Equip yourself with knowledge and apply these 10 tips to success in online business.

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SME Tips: How To Do Below The Line Marketing

What is Below The Line (BTL) Marketing? Below the line marketing is typically described as promoting your product to a more limited amount of people using smaller, more targeted channels – compared to big channels like the newspapers, magazines, television, radio, cinema and outdoor advertising. What are the Examples of BTL Marketing? A more recent

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SME Tips: 4 Easy Ways to Get Repeat Customers

It’s easier to sell to people who have already heard of your business or done some transaction(s) with you compared to converting a stranger who never heard of your brand. Here are some tips from us to get your customers coming back again and again 😄 Great Customer Service Great customer service is often underrated. It’s

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SME Tips: Create Your Own Promo Posters (Without a Designer!)

You have a great idea for a promotion or a new product, what’s next? Of course, you want everything to look good to entice your customers and potential customers – right? Just having a text post out on Facebook or a boring announcement on Instagram won’t do – so maybe you should create a beautiful

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Packing Tips: Shipping Fragile Items

  We all have that worry when we are shipping fragile items. Whether it’s glassware, electronics, or antiques, maybe it’s just a bottle of kicap you want to send as a gift for a friend, we all know we have to take extra precaution when shipping fragile items. Here is a simple step-by-step guide to

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SME Tips: Do Email Marketing Like a Pro

  If you’re new to email marketing, it’s basically any email you send to your customers that is intended to promote your product or services. Email marketing is part of a larger Internet marketing strategy that also includes Internet ads and social media. Currently, most research has found that email marketing has the highest ROI amongst

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SME Tips: Use Customer Service as a Marketing Strategy

The CEO of Amazon, Jeff Bezos once stated that “If you do build a great experience, customers tell each other about that. Word of mouth is very powerful” Customer service is basically the support you offer your customers or potential customers/referrers. It covers a broad range of touch-points between your customers and your brand, it

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E-Commerce Inspirations: Rocktak Baby Instagram Shop

Nabilla Shaharuddin is an former banker who left her comfortable office job in one of the biggest banks in Malaysia primarily to focus on her home and her daughter. However, along the way, she found a unique business opportunity: environmentally friendly baby products — and she got to work really quickly. The journey towards starting Rocktak Baby

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SME Tips: Tools To Manage Social Media For SMEs

Every good business owner knows that social media is an essential asset for growing your business and keeping in touch with your customers. If you are an SME and want to fully utilise the power of social media, here is a guide to get you started. Set Up a Social Media Calendar Falcon io dashboard.

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